Kellogg is an American grain giant. There is a version that she decided to step into the sphere of non-interchangeable NFT tokens. Recently, it became known about the company's registration of 12 trademarks for its brands.
The US office received applications for USPTO patents and trademarks last week. They may say that the grain giant is exploring the possibility of creating non-interchangeable tokens using their intellectual property for certain product categories.
The company decided to include several of its well-known brands in trademark applications. These include Kellog, Pop-Tarts, Eggo, etc. This indicates that the company is interested in studying NFT tokens.
Initially, this news about the grain giant's interest in NFT was reported by Michael Kondoudis. He is a trademark lawyer, the specialist has experience in filing documentation related to Web 3.0. He reported this information on his Twitter account.
However, it is worth noting that these applications do not indicate that the company will launch its own NFT or other assets that will be associated with metaverses. These applications will simply help protect the company's rights in the field of Web 3.0.